Make Money Personal

Every year, financial institutions lose billions by reacting too late.

We turn raw transaction data into trigger-ready signals—so you can deliver the right product, at the right moment, automatically.

Meet financial needs when it matters most

We don’t just detect income shifts—we help you act on them.


From job changes to first paychecks, we power the action loop that lets you personalize offers, grow deposits, and retain users at the moment it matters most.

Meet financial needs when it matters most

We don’t just detect income shifts—we help you act on them. From job changes to first paychecks, we power the action loop that lets you personalize offers, grow deposits, and retain users at the moment it matters most.

Grow Deposits

First Paycheck Detection

Act when a user starts a new job or changes income sources: a prime moment to win or deepen deposit relationships.

Deposit Churn Detection

Engage when a user's primary income stops flowing—enabling proactive outreach before full account attrition.

Affinity Identification

Connect with users based on affiliation (e.g., military, student, veteran)—from deposit sources to send affinity-based acquisition or messaging.

First Paycheck Detection

Act when a user starts a new job or changes income sources: a prime moment to win or deepen deposit relationships.

Deposit Churn Detection

Engage when a user's primary income stops flowing—enabling proactive outreach before full account attrition.

Affinity Identification

Connect with users based on affiliation (e.g., military, student, veteran)—from deposit sources to send affinity-based acquisition or messaging.

Personalize Product Offers

Personalize
Product Offers

Income Source Classification

Identify the purpose and source of deposits—W2 wages, gig income, military pay, reimbursements—to enable targeted offers.

Income Behavior Segmentation

Prequalify, price, and personalize—based on real income behavior. Trigger product decisions using signals like volatility, job type, and tenure—not static credit files.

Improve Risk & Underwriting

Recurring Income Detection

Strengthen prequal, affordability, and fraud checks—with real income patterns. Know the difference between stable income and one-time inflows before you approve.

Meet your cutomers where they are.

Book a Call Today.